Nitya Singhal, a Delhi-based entrepreneur, is steadily carving a powerful space for herself in India’s evolving entertainment industry as the Founder of High-Note Experience and Amrit Wadali Music. With a strong blend of business acumen and creative vision, she is redefining how independent artists are managed, branded, and positioned—making 2026 a promising milestone year in her entrepreneurial journey.
At just 33, Nitya has successfully transitioned from a structured corporate career into building a professional, artist-focused music company. Her journey reflects a growing shift in the industry, where creativity is increasingly supported by strategy, systems, and long-term planning. As her vision gains wider industry recognition, her work continues to set new benchmarks in artist management and music branding.
With an academic background in marketing, Nitya spent nearly nine years working across corporate and marketing roles. During this phase, she collaborated closely with brands, artists, and businesses, gaining deep expertise in brand positioning, audience engagement, and sustainable growth strategies. This exposure allowed her to view the entertainment industry through both creative and commercial lenses.
It was during her corporate tenure that she identified a recurring gap in the music ecosystem. While India has no shortage of talent, many artists struggle due to a lack of professional structure, clear branding direction, and long-term management support. This realization planted the seed for what would later become her entrepreneurial mission.
The idea of launching her own music company became deeply personal through her association with singer Amrit Wadali, who is now the face of the brand. Witnessing his exceptional talent alongside the behind-the-scenes challenges artists face inspired Nitya to build a platform that supports musicians beyond live performances alone. Her vision was clear—to create a company that empowers artists with credibility, structure, and a sustainable growth roadmap.
One of her key milestones has been successfully building a structured music brand in a highly competitive creative space. Under her leadership, High-Note Experience and Amrit Wadali Music have executed multiple professional projects, live shows, and original productions. By strategically positioning Amrit Wadali as the face of the band and crafting a strong, cohesive brand identity, the company has achieved growing digital traction, strong audience engagement, and increasing industry visibility.
As a result, 2026 stands out as a phase of expansion and consolidation, where the brand continues to strengthen its presence while laying the groundwork for long-term growth.
The journey, however, has not been without challenges. Transitioning from the stability of the corporate world into creative entrepreneurship required financial discipline, resilience, and adaptability. Additionally, as a woman navigating a largely male-dominated entertainment industry, Nitya faced the challenge of earning trust and asserting leadership. She overcame these barriers by staying consistent, applying strong branding systems, and allowing her work and results to speak for themselves.
Today, Nitya Singhal represents a new wave of modern creative entrepreneurship—where business strategy meets artistic integrity. Her advice to aspiring entrepreneurs is simple yet powerful: start with clarity, build with consistency, and grow with courage. With a long-term vision of creating a globally respected music brand alongside Amrit Wadali, 2026 reflects not just growth, but strong foundations and a future-focused approach to empowering artists.
